Senior Business & Market Analyst FENNICA GAMING / Helsinki

PUBLISHED: May 19, 2025

Fennica Gaming is a new company with a long history. Established in the beginning of 2022, Fennica Gaming is fully owned by Finnish National Lottery Veikkaus, an internationally respected gaming operator with decades of successful services. Fennica Gaming has ambitious growth plans. We are currently establishing our international presence through rapid customer acquisition and successful delivery of our games and services. We are a Finnish company with true international outlook, and you will be part of an exciting growth journey of making Fennica Gaming the next success story.

Senior Business & Market Analyst

We are seeking a sharp and strategic Senior Business & Market Analyst to join our team and play a key role in enabling data-driven decision-making and growth. You will take a key role in analyzing market trends, competitor strategies, and performing analytical deep dives into various geographies and/or products while also leading business case development to support strategic initiatives. This role has a significant impact on our market positioning, strategic direction, and overall business efficiency.

Your main tasks will include but are not limited to:

  • Continuously monitor industry trends, competitor activities, and market dynamics to identify opportunities and risks
  • Lead creation of financial models and business cases to support initiatives, partnerships, and investments aligned with profitability targets
  • Develop and maintain dashboards and reports to track key market metrics and support cross-departmental decision-making
  • Deliver actionable strategic recommendations to senior leadership based on data analysis
  • Enhance data tools, frameworks, and reporting processes to improve efficiency in analytics and decision-making

This role requires independent ownership of your area of responsibility, typically over planning horizons of 3-12 months. You’ll engage in strategic project planning, budgeting, scheduling, and performance tracking to ensure optimized revenue growth and company efficiency.

Our ideal candidate would have:

  • A minimum of 5 years of experience in market analysis, business intelligence, financial analysis, or strategic planning
  • Proficiency with Excel and BI tools (e.g., Power BI)
  • Strong ability to turn complex data into clear and actionable insights for executive leadership
  • Understanding of gaming market trends, customer behavior, and KPI tracking, preferably within money gaming or digital entertainment

What is considered as a plus:

  • Good understanding or experience from the Lottery or iGaming market
  • Experience in pricing models and player behavior analytics
  • Exposure to international markets and cross-border analysis
  • Experience working closely with senior leadership and stakeholders

We offer:

  • Benefits of a large company with advantages of a smaller firm
  • Relaxed atmosphere and awesome co-workers
  • Possibility and active encouragement to broaden your skillset and grow your role while the business advances.
  • Wide range of corporate benefits including support for sports & cultural activities, health and dental plans, free glasses, gym, breakfast at the office free of charge and nearly Endless amount of coffee and fruits offered daily!

Our head office is located in Pohjois-Haaga, Helsinki, and like most international companies, we also offer hybrid/remote working models.

Interested? Awesome! Please send your application with CV and salary request included latest 1.6.2025. The position will be filled as soon as the suitable candidate is found.

For any inquiries about the position, don’t hesitate to contact SVP (Strategy and Analysis) Vladimir Liubarsky at firstname.lastname@fennicagaming.com or +358451037673, with available call times between 9-10am on 21.5.

According to the Act on Security Clearance (726/2014), Fennica Gaming as a company will perform a drug test and security clearance check to the person selected for the position.