Senior Marketing Manager, Web

PUBLISHED: June 7, 2019
ROVIO, Espoo, Finland

We are looking for a highly strategic thinker with an audience-first mindset for the role of Senior Marketing Manager, Web. You are an expert on web and social media platforms and analytics, with a solid understanding of digital business models, mobile apps and e-commerce.

You are familiar with various web, CRM and email marketing technologies and their uses, and you are experienced with content management systems. You understand the different nuances, advantages and shortcomings of various online platforms and channels, and know how to utilise data in developing the channels and related content strategy.

In this role, you will be the architect of our web ecosystem and work closely with internal stakeholders, such as Product Marketing, Communications & PR, and Business Intelligence. You will liaise with various internal and external developer resources, content creators, and commercial partners. You possess excellent interpersonal and communication skills, and demonstrate sound leadership and decision-making ability.

Responsibilities:

  • Developing the overall footprint of Rovio websites and digital content channels
  • Orchestrating digital content strategies across all online platforms.
  • Driving traffic and engagement that translates to sales and brand promotion.
  • Managing a development budget.
  • Measuring engagement and traffic to inform future Web platform development.
  • Managing development projects with marketers, developers, and data analysts.
  • Implementing SEO best practices.

Requirements:

  • Bachelor’s degree in Marketing or related field, or similar relevant experience.
  • Experience with online community building.
  • Experience with e-commerce.
  • Understanding of web technologies, email marketing and CMSs.
  • Data-driven and highly analytical.
  • Proficiency with Google Analytics.
  • Proficiency with social media analytics.
  • Time management skills.
  • Excellent interpersonal skills.
  • Excellent written and verbal communication.

If you are interested, don’t hesitate to send your CV and cover letter today!

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